What I Do
I help founders and their teams make more confident decisions.
Most leaders can see the mountain they want to climb — they just can't see the path forward. I partner with founders facing high-stakes decisions who need someone who's actually built businesses across multiple industries, not just advised on them.
Using cross-industry pattern recognition from 30+ years building businesses in automotive, apparel, media, and franchising, I help you see the path forward when you're standing at a crossroads.
How We Work Together
Every engagement starts the same way: understanding what decision you're actually facing. From there, the work adapts to what you need.
Clarity Creation We cut through complexity to identify the real decision, assess actual constraints vs. perceived obstacles, and map what's genuinely possible given your current situation.
Strategic Roadmap I apply cross-industry pattern recognition to design executable pathways. You get options, risk assessment, and clear implementation steps with contingencies built in.
Execution Support Depending on your engagement, this ranges from follow-up calls ensuring you stay on track, to ongoing partnership as new decisions emerge and complexity evolves.
The scope and duration depend on whether you're facing a single high-stakes decision or navigating ongoing complexity as you scale.
What Makes This Different
Cross-Industry Intelligence: I've built and exited businesses in automotive, apparel, media, and franchising. Your toughest problem has probably been solved somewhere else — I know where to look.
I've Actually Done It: Not a career consultant. I've been the founder making the call, the COO executing the plan, and the advisor helping others do both.
Decision-Focused, Not Framework-Focused: This isn't about implementing someone else's system. It's about helping you make the right call for your specific situation.
Long-Term Partnership: Complex decisions don't happen in isolation. I help you build the muscle to make better calls over time.
Ideal For:
Not For:
Ready to Get Clarity?
Most founders spend months wrestling with decisions that could be resolved in weeks with the right perspective. If you're facing a high-stakes decision and need someone who's actually built businesses across multiple industries, let's talk.
Investment
Junk Drawer Audit: $1,500 You already know it's there. The decisions you've been circling. The conversations you keep postponing. The things that would move everything forward if you'd just deal with them. A 90-minute session where we go through the drawer together - inventory what's being avoided, and attach a rough dollar cost to the top items. You'll leave knowing exactly what's sitting in there and what it's been costing you. Most founders are surprised by the number.
The cost applies toward a Decision Clarity Intensive if you decide to move forward.
Book your 90 minute junk drawer audit here.
Decision Clarity Intensive: $7,500 You know the decision. You just can't see the path through it.
Two-week focused engagement on your specific high-stakes decision. Includes rapid assessment, strategic options analysis, execution roadmap, and three follow-up calls over 90 days.
Strategic Partnership: $10,000 kickoff + $4,500/month For leaders who aren't facing one decision - they're navigating a season of them. Three-month minimum commitment. Ongoing decision support, monthly strategic sessions, and unlimited access for emerging challenges. For leaders navigating multiple complex decisions as they scale.
Executive Advisory: By Application Annual commitment for founders and CEOs who want long-term strategic partnership. Limited availability.
Not sure which is the right fit? Let's figure that out in 15 minutes. Click that big blue button below.